A meme worth millions – a viral sensation with no legal owner? Welcome to the strange Web3 economy! In Web3, where digital assets can go from worthless to priceless over one night, ownership isn’t anymore just about having something – it’s about proving it.
Unlike in Web2, where platforms called the shots and controlled the content, Web3 hands keys to the creators. But with that freedom, comes a new dilemma: without clear intellectual property rights, is anything really yours? And if yes – so what?
$KIKICat – A blueprint for IP Memes
Since its meteoric 120 million-market-cap rise, $KIKI has been playing the memecoin game on its own terms. Before launching, the team has secured the ownership of IP, making sure that $KIKI isn’t just a one-hit-wonder, but a brand that’s here to stay.
By securing the IP first and building the vibrant ecosystem second, $KIKI is setting a new standard in Web3: create without a fear of legal headaches. This kind of security isn’t just a smart move, it’s a backbone that will sustain long-term value, both for the project and its community.
And the proof? Just ask @aixbt_agent and the AI-driven market watchers that track memecoin trends in real time what they have to say about $KIKI.
Think Gaming’s about the Game?
When it comes to gaming, IP isn’t only about protecting assets – it’s how you make the brand unforgettable. Think Super Mario, Legends of Zelda, or Fortnite. How many Zelda-themed items have you seen in the past couple of years? These games don’t just sit around and wait for something to happen, they capitalize on their IP to create movies, merchandise, theme parks, the whole frenzy! Everywhere you look, their brand follows. The lore, the stories, and the characters – they become part of daily life. With the right IP, games evolve into vast worlds that players don’t want to leave. Who knew a plumber in overalls could be worth billions?
Own an NFT? Then Build on It
Now, take this playbook and apply it to the world of digital assets. Bored Ape Yacht Club (BAYC), Pudgy Penguins, and DeGods take NFTs to the next level. BAYC holders have the power to build, license, and commercialize their Apes, giving them the ability to control the narrative of their Apes. They are slapping their Apes on wine bottles with Bored Wine Co., dropping tracks like “Bored Ape Rave Club,” and even launching the Bored & Hungry restaurant. Adidas is all in too, using their Ape for a metaverse-to-IRL fashion project.
Pudgy Penguins holders have already seen plush toys and apparel hit shelves, they’ve teamed up with artists to expand the brand, and there’s talk of an animated series. Pudgy Penguins is turning IP into something people can hold, wear, and watch.
As for the DeGods community? They’ve taken things to another level by acquiring a full basketball team through DeDAO in 2022.
With moves like these, it’s clear: in Web3, owning IP isn’t just a nice-to-have, it’s a must if you want to build without limits.
