SuperOne, a pioneering blockchain gaming company building the world’s first gamified social network, has partnered with Footballco, the biggest media company in the world, to raise awareness and promote SuperOne and with FIFPRO, the global football players union, to license the game content, as well as facilitate value creation for football players in the emerging digital economy.
Bridging a Market Gap
There is a significant global push toward sports mania. Fans always explore ways to connect with others, participate in their shared interests, and find new ways to demonstrate their fandom. SuperOne has filled a large niche in the market by developing a distinctive trivia combat game geared toward football lovers. The first game to be made available is a Battle Royale game, in which users compete with one another to remain alive, become the last supporter standing, and eventually earn prizes.
The first game to be made available is a Battle Royale game, in which users compete with one another to remain alive, become the last supporter standing, and eventually earn prizes.
“Footballco and FIFPRO represent the two most prominent avenues to achieve mass adoption in the football gaming industry. This trinity of football collaboration will disrupt the gaming industry, and we are humble, yet proud, of this achievement,” says Andreas Christensen, Techowner and Founder of SuperOne.
Worldwide Exposure
SuperOne is launching in partnership with Footballco, the biggest football content, and media company in the world, with brands including Goal, Kooora, and Mundial. SuperOne benefits from Footballco’s unmatched global size, which enables it to reach 640 million football fans and provide more than a billion monthly video views. SuperOne is the exclusive presenting partner of the GOAL50, the largest fan-voted player awards in the world, as part of the debut campaign, with an integrated content and media campaign in eight languages.
“We are delighted to work with SuperOne to help launch their exciting offering to football fans worldwide. We share a common goal of providing football fans with memorable and rewarding digital experiences,” says Footballco’s VP of Global Football Partnership, Andy Jackson.
Worldwide Licensing
Partnering with FIFPRO, the world’s leading football trade union ensures that over 65,000 professional players and their national unions have a say in issues that impact their working conditions and the industry as a whole. FIFPRO Commercial Enterprises B.V. combines agreements from all participating nations to provide the world’s most complete bundle of names, pictures, and likenesses of active football players for use, collectively, in the digital entertainment industry.
“We’re pleased to welcome SuperOne to the FIFPRO family in an innovative partnership that champions the rights of professional players worldwide. We’ve combined the passion of football fans with brain-twisting trivia, in a blood-pumping race against the clock, with great prizes on offer. It’s an ideal companion in between watching all the drama of the World Cup in Qatar,” says FIFPRO’s Commercial Director, Andrew Orsatti.
