In the center of Dubai, Morningstar Ventures, an investment company that specializes in digital assets and blockchain technology, is launching its first interactive digital art exhibition. ’37xDubai’ is situated in the middle of Dubai’s commercial and residential district, in the Burj Daman Tower (DIFC area).
37xDubai focuses on web3 education, traditional art, digital art, entertainment, and community in order to bridge the gap between art and technology. 37xDubai will be much more than simply a gallery thanks to a carefully chosen collection of artwork and cutting-edge interactive experiences. 37xDubai will foster a world-wide community of fans of digital art via educational programmes, exclusive events, and regular get-togethers.
By interacting with a fresh stream of web3 aficionados, featured artists will be able to make use of Morningstar Ventures and 37x’s network and broaden their reach. The 37xDubai gallery’s modular design enables regular changes to the exhibits on display, keeping the workspace innovative and flexible for a range of ideas.
Clemence Cazeau, 37xDubai CEO, said: “The design and architecture of our gallery are highly sophisticated, filled with state-of-the-art equipment, interior, sound, and lighting infrastructure. We’ve hand-picked and meticulously selected every element of the space to ensure that the 37xDubai gallery and its exhibitions are presented in an unforgettable fashion to every one of our visitors.”
Danilo S. Carlucci and Arut Nazaryan, the co-founders of Morningstar Ventures, are two young entrepreneurs based in Dubai who were early investors in web3 and have ties to the entertainment and luxury sectors. Early in 2021, the two met with Clemence Cazeau, bringing with her years of expertise in the art world, including galleries and auction houses.
Between 2022 and 2028, the predicted growth rate for the worldwide NFT market is 23.9%. In the UAE, 23% of the population owns at least one NFT, placing the country ahead of both Europe (8%) and the United States (2.8%). Recently, NFT or metaverse-related projects have been launched or shown interest in by MoMa, Sotheby’s, and other institutional participants in the art scene.
The 37xDubai team is in the last phases of development, and a variety of elite partners from the luxury, art, fashion, and lifestyle industries have already shown interest. Early in March 2023, right before Art Dubai, 37xDubai will begin accepting visitors. The grand opening’s specifics will be made public in January.
