CoinDCX witnessed 20% rise in women investors on its platform this year
Company release a study of participation by women investors on its platform
- Almost 60% of women investors on CoinDCX platform belonged to age group of 18-34 years
- Bitcoin is the most preferred asset, with 15% women investors trading in BTC pairs in 2021
- In 2021, new women investors went up 3X compared to November-December period
Mumbai, March 08, 2021: CoinDCX, India’s largest and safest cryptocurrency exchange today said that the company received maximum participation (more than 30%) from its women investors across the key metro markets of Mumbai, Delhi & Chennai. Whereas Maharashtra, Karnataka, Tamil Nadu and Telangana (not in any particular order) were the top states from where the company received maximum traction among women investors. The insight was shared as part of an internal study the company conducted to analyse participation by women investors on its platform.
The company stated that in the year 2020, 15% of its total investor base were women. While in the year 2021, the platform witnessed further traction and currently more than 20% of its total investors are women. It also stated that in 2021, the company witnessed a 3X jump in its new women investors compared to November-December period.
Interestingly, the data suggested almost 60% of women investors on CoinDCX platform belonged to the age group of 18-34 years. It further stated that Bitcoin (BTC) is the most preferred cryptocurrency asset, with more than 15% of women investors trading in BTC pairs in 2021 (till date). The other top crypto assets, that women investors took a keen interest in included Ethereum, Tether (USDT), Ripple (XRP), and Cardano (ADA) in that order.
Commenting on the same, Sumit Gupta, Co-Founder & CEO, CoinDCX said, “Cryptocurrencies have been perceived as incredibly complex. However, our data shows that millennial women are embracing this technology and look at this as a new way of attaining financial independence. While the larger tech world is male-dominated, crypto being a new tech gives women the opportunity to take charge and lead it. Additionally, the decentralized nature of the industry translates to an even playing field, which welcomes skilled players, irrespective of gender. Owing to the simple user interface and the rising popularity of cryptocurrency as an investment class, we are extremely bullish about increased participation from women investors going forward too.”
In yet another interesting observation the company stated that its women investors preferred to invest in fractional amounts in Bitcoin — in the multiples of Rs. 500, Rs. 1,000 and Rs. 10,000, instead of buying a whole coin. The average ticket size among its women investors ranged between Rs. 8,000-10,000.
CoinDCX is India’s largest and safest cryptocurrency exchange and top liquidity aggregator in the world. The exchange has instant deposit and withdrawal facilities. The versatile wallet structure provides the best fee structure in the industry. Established in 2018, the exchange is today deemed by many market participants as India’s most trustworthy cryptocurrency exchange.
CoinDCX offers users a single-point access to a diverse suite of crypto-based financial products and services:
Insta – Provides fiat onboarding from INR to crypto
Spot – Gives access to trade cryptocurrencies across 500+ markets
Lend – Decentralized lending service wherein users can earn 12.87% APR
Margin – With up to 6x leverage trades across more than 250 markets
Stake – Users can earn passive income by staking their cryptos
The exchange has a powerful yet simple interface that provides fast and reliable trading experience for professional and novice customers alike. CoinDCX is backed by world-class security processes which includes a safe & instant KYC verification process and insurance cover to safeguard users’ funds.
For more information, visit https://coindcx.com/