- Metaplanet acquired 150 BTC, raising total holdings to 3,350 BTC, valued at $291M.
- The company aims to hold 10,000 BTC by the end of 2025.
Tokyo-based investment firm Metaplanet has expanded its Bitcoin holdings with the acquisition of 150 BTC. The company now holds a total of 3,350 BTC, valued at approximately $291 million.
The purchase, announced on March 24, 2025, follows the recent appointment of Eric Trump to Metaplanet’s newly formed Strategic Board of Advisors. Trump, the son of U.S. President Donald Trump, is expected to bring business expertise to the firm’s Bitcoin strategy.
Metaplanet bought the latest 150 BTC at an average price of ¥12.57 million ($80,000) per coin. The total cost of the acquisition was ¥1.886 billion ($12.1 million). So far, the firm has accumulated 3,350 BTC at an overall cost of ¥42.22 billion ($270 million).
The company’s stock has surged since it began its Bitcoin accumulation strategy in April 2024. Since then, Metaplanet’s share price has risen by over 3,000%, reflecting strong investor confidence.
BTC Yield and Financing Methods
Metaplanet tracks its Bitcoin strategy using BTC Yield, a metric that measures Bitcoin growth relative to the number of company shares. From January to March 2025, its BTC Yield reached 68.3%. In Q4 2024, this metric spiked to 309.8% due to aggressive Bitcoin purchases.
To finance these acquisitions, Metaplanet has used stock acquisition rights and zero-coupon bonds. In March, the company redeemed ¥2 billion ($12.8 million) in bonds ahead of schedule and issued new bonds for the same amount.
Eric Trump’s appointment, announced on March 21, 2025, is part of Metaplanet’s effort to attract influential voices in the Bitcoin industry. CEO Simon Gerovich stated that the advisory board will include key figures committed to advancing Bitcoin adoption.
Trump, a vocal Bitcoin advocate, has also been involved in World Liberty Financial, a crypto venture that recently raised $550 million. His crypto holdings include Bitcoin, Ether, Solana, and Sui. Metaplanet aims to increase its Bitcoin reserves significantly. The firm has set a target of holding 10,000 BTC by the end of 2025 and 21,000 BTC by 2026.
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