The rebranding of the Rootstock brand will take place during the next Rootstock Summit. Important announcements about Rootstock and its expanding ecosystem will be made during the event, which will bring together key influencers and ecosystem members.
This year’s Rootstock Summit will be held in Sans Souci, Buenos Aires, Argentina, on November 10th, 2022. It’s a big deal since it affects the direction Rootstock and the Rootstock Infrastructure Framework (RIF) are headed in the future.
There will be representatives from CoinTelegraph, BeinCrypto, Crypto Mode, and Cripto247 at the next Rootstock Summit. There is a massive potential audience of millions of people who will be made aware of the event and everything that goes on there thanks to the coverage from both outlets.
With this, Rootstock will be reborn with a new identity and look. In the next round of Rootstock’s development, the community will have even more freedom to shape the brand, since all marketing materials and brand assets will be released as open source. With its new branding strategy “Built on Bitcoin,” Bitcoin’s second layer is brought full circle to its origins in the cryptocurrency’s ecosystem.
Rootstock was designed to be a second-layer virtual machine that might overcome Bitcoin’s inherent constraints. Since its inception in 2014, this project has allowed for faster Bitcoin transactions and offers smart contracts.
Sovryn, Money on Chain, and Tropykus are just a few of the many DeFi that have made Rootstock their home. The Rootstock Summit will shine a fresh light on the Bitcoin ecosystem and its potential, both of which will continue to be important moving forward.
At the Summit, Rootstock co-founder Diego Gutiérrez Zaldvar made the following statement:
“Rootstock is one of the most secure smart contract platforms in the world, bringing long term value and sustainability to Bitcoin. I’m thrilled for Rootstock’s ecosystem members to come together at the Summit and celebrate the many milestones achieved in the past five years, including surpassing 50% of Bitcoin hashing power through merged mining, and seeing the launch of the first DeFi on Bitcoin protocols. The event is an incredible opportunity to build the vision of Rootstock’s future together with the community.”
Participants at the Rootstock Summit will hear from many influential and authoritative voices, such as:
- Diego Gutierrez Zaldivar (Rootstock Co-Founder)
- Sergio Lerner (Rootstock Co-Founder)
- Eden Yago (Sovryn Core Contributor)
- Dan Held (Bitcoin Educator)
- Francisco Calderón (Lightning Network)
- Diego Fernández (Secretary of Innovation and Digital Transformation, City of Buenos Aires)
- And more to come!