- American Bitcoin plans to mine BTC far below current market prices.
- The firm aims to surpass MicroStrategy by focusing on mining, not purchases.
Eric Trump has entered the Bitcoin race with a mining-first approach, aiming to acquire BTC at a fraction of market price. During Consensus 2025, he disclosed that his firm, American Bitcoin, plans to mine Bitcoin at production costs between $37,000 and $38,000 per coin. This is significantly lower than the current BTC price, which remains above $100,000.
New Mining Strategy Targets Cost Efficiency
Trump revealed that his strategy differs from the ongoing market accumulation trend led by MicroStrategy. Instead of acquiring Bitcoin through purchases, American Bitcoin will focus entirely on mining. According to Trump, the firm’s approach will lower acquisition costs and help it expand BTC holdings faster than traditional buyers as noted by Xtrax on X.
The firm was launched in March 2025 in collaboration with Asher Genoot, CEO of Hut 8. Genoot confirmed that American Bitcoin intends to invest billions to scale its mining operations. The company has not yet disclosed its current Bitcoin holdings, but its parent company, Hut 8, holds fewer than 11,000 BTC.
Race Against MicroStrategy Intensifies
MicroStrategy remains the largest corporate Bitcoin holder, recently acquiring an additional 13,390 BTC for $1.34 billion. This move brought its total holdings to 568,000 BTC. In contrast, American Bitcoin is entering the space with a production model and aims to surpass this figure through long-term mining output.
Trump emphasized that while other institutions continue purchasing Bitcoin at market highs, his company will produce it at a much lower cost. He stated that the Bitcoin race has two sides, buying and mining, and believes mining provides a more sustainable strategy. He also projected that American Bitcoin will eventually become the largest holder of Bitcoin.
Political and Regulatory Concerns Surface
As American Bitcoin expands its mining operations, scrutiny is increasing due to the Trump family’s broader involvement in crypto. Reports have linked the initiative to earlier executive actions related to digital assets, including a March 2025 order that added Ethereum.
Crypto market watchers have raised concerns about potential market manipulation and conflicts of interest tied to political influence. Observers continue to monitor how American Bitcoin will navigate these challenges while attempting to overtake established players.
Despite these developments, Eric Trump remains focused on low-cost Bitcoin mining as the core strategy. American Bitcoin plans to build its position through production rather than acquisition.
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