- As a result of the cooperation, Crypto.com will be integrated at a total of ten service stations initially, with the intention of gradually expanding.
- Across the United Arab Emirates, Emarat has more than 155 service stations, making it a pioneering petroleum firm.
An innovative collaboration between Emirates Petroleum Company PJSC (Emarat) and Crypto.com was announced today. The agreement would allow Emarat service stations to provide cryptocurrency services via Crypto.com, under the condition that regulatory permission is obtained.
Across the United Arab Emirates, Emarat has more than 155 service stations, making it a pioneering petroleum firm. Through the use of Crypto.com, retailers are able to include cryptocurrency and digital asset services into their collection of checkout solutions.
As a result of the cooperation, Crypto.com will be integrated at a total of ten service stations initially, with the intention of gradually expanding the integration throughout the Emarat service station network.
Additionally, through Project Landmark, which is the first project of its kind to provide naming rights for fuel stations around the world, Crypto.com and Emarat will unveil the Crypto.com Emarat Service Station at Emarat’s Al Ameen Station in Al Wasl Road. This service station is a signature service station that is branded by Crypto.com and is supported by the integration of Crypto.com. This brings attention to partnerships that are focused on the future and raises the visibility of the brand via great places.
Mohammed al Hakim, President of Crypto.com UAE stated:
“Further enabling the utility of cryptocurrency is central to our vision at Crypto.com. The UAE is a cryptocurrency market leader, and we are excited to partner with Emarat, the region’s leading petroleum brand and serving tens of thousands of customers every day, in bringing digital assets into its next era.”
Ali Bin Zayed Al Falasi, Chief Retail Officer & Senior Vice President – Marketing at Emarat, said:
“At Emarat, we are constantly exploring new frontiers in innovation and customer experience. This partnership with Crypto.com introduces a new era of convenience and possibility for our customers, while strengthening our position as a future-focused brand. Together, we’re bridging the gap between energy retail and emerging financial ecosystems.”
Consumers of Emarat and users of Crypto.com will be able to take advantage of extra perks as a result of the agreement, including access to unique deals and a joint promotional scheme designed to improve the overall experience of consumers.
Founded in 1980 with the purpose of satisfying the ever-increasing energy requirements of the United Arab Emirates, Emirates Petroleum Company PJSC (Emarat) is one of the most prominent energy suppliers in the region. In addition to providing a complete selection of commercial fuel, natural gas, and lubricant products, Emarat manages a vast network of service stations throughout the United Arab Emirates (UAE). These stations provide high-quality fuel, convenience shopping, and automotive services.
Emarat is dedicated to adhering to health and safety regulations, as well as corporate social responsibility, sustainability, and the well-being of the community. This commitment is in line with the United Arab Emirates’ goal for a sustainable future.
