Sun, June 15

Binance Launches AI-Powered “UI Refined” for Personalized Crypto Trading Experience

Binance Launches AI-Powered "UI Refined" for Personalized Crypto Trading Experience Exchange News
  • 91% of users who participated in beta testing gave Binance UI Refined, which was released in connection with Binance’s impending 8th anniversary.
  • Users will be able to see a more obvious transition from basic to complex functionality thanks to the improved UI/UX.

In order to provide millions of users worldwide with a new and customized cryptocurrency trading experience, Binance, the global blockchain ecosystem that powers the largest cryptocurrency exchange by trading volume and is trusted by over 275 million users worldwide, today announced Binance UI Refined, its new app user interface and user experience (UI/UX) powered by AI with a customizable homepage that can be tailored to each user’s preferences.

91% of users who participated in beta testing gave Binance UI Refined, which was released in connection with Binance’s impending 8th anniversary, favorable ratings, demonstrating Binance’s dedication to innovation and making cryptocurrency more approachable and user-friendly for users of all skill levels. Users will be able to see a more obvious transition from basic to complex functionality thanks to the improved UI/UX. Advanced and professional users may easily personalize their homepage to focus on more complex features, while novice users can begin with a simpler interface to concentrate on learning.

As the leader in digital assets worldwide, Binance also accommodates the many regional and cultural tastes of various markets by facilitating user selection of layout and design components, including information density levels. Through intelligent design and customization, Binance is changing the industry standard for cryptocurrency trading user interface and user experience by going beyond a “one-size-fits-all” approach.

Jeff Li, VP of Product at Binance commented:

“Binance UI Refined marks a fundamental shift in how users engage with crypto. Instead of forcing everyone into the same layout, we’re giving each of our millions of users the power to shape their own experience — with AI-powered widgets, personalized layouts, and smart recommendations that reflect their level, interests, and region. As the crypto industry evolves, we’re setting a new standard for intuitive, inclusive, and intelligent product design.”

Use of AI to Support User Journey

Advanced users may opt to trade on a layout with improved market depth and order book visibility, while beginner users can concentrate on learning thanks to Binance’s AI technology, which improves the user journey by suggesting certain widgets depending on the user’s expertise level.

In order to provide users a more localized experience, users will also be shown widget suggestions that are popular in their region. This will represent the wide range of trading preferences and behaviors across Binance’s user base worldwide.

Personalized App Homepage

With Binance UI Refined, users may add, rearrange, and resize widgets to customize their app’s homepage. The interface’s dynamic layout modifications and simple drag-and-drop capability allow it to convert to various screen orientations and devices with ease.

Users can now customize their experience and decide what they want to concentrate on with Binance’s new AI-powered UI/UX. Information in the image above is for illustrative purposes.

Smart and Flexible Widgets

From the user’s homepage, Binance UI Refined offers a robust collection of intelligent widgets that improve trading, education, and market knowledge. Highlights include a deeper Bullish/Bearish Sentiment analysis that is updated continually as new social posts come in, and the AI Trending Widget, which analyzes real-time postings from X (previously Twitter) and Binance Square to discover coins gaining social momentum.

Other widgets provide customers the resources they need to make better choices more quickly. These include tracking assets across spot, futures, or newly listed categories, monitoring top-performing lead traders, ETF flows, yield-earning products, market sentiment, and more.

To further facilitate customization, a “For You” module at the top of the widget library suggests widgets depending on the user’s profile. More information on the widgets that are presently accessible can be found here, and Binance plans to release more widgets for users to enjoy.

AI Trending, which analyzes social sentiment, ETF Net Flow, the Fear & Greed indicator, and Copy Trading are just a few of the intriguing Smart and Flexible Widgets available in Binance’s new AI-powered UI/UX. Information in the image above is for illustrative purposes.

Refined Visual Design and a New Midnight Black Color Theme 

In order to lessen screen glare and provide users additional backdrop theme choices, Binance UI Refined has a sleeker visual design that is optimized for reading, feels lighter, and has been redesigned with consistent design spacing across the app. Users may benefit from increased clarity and focus with Binance UI Refined, which offers them new fonts and icons that have been improved for a modern and polished edge. The new Midnight Black color theme, which provides a dark mode that lessens eye strain, is another option available to iOS users.

The sleeker visual design of the Binance app has been updated to make it easier to read. The new Midnight Black color theme, which provides a dark mode that lessens eye strain, is another option available to iOS users. Information in the image above is for illustrative purposes. Now, Binance is gradually releasing Binance UI Refined, with the goal of making it accessible to all users in the next weeks.

An engineering graduate who is passionate about writing and loves the very existence of crypto. Trading forex currency keeps me busy when I am not writing and analysing the crypto world.